Fast second : how smart companies bypass radical innovation to enter and dominate new markets

Author：Constantinos Markides, Paul A. Geroski.
Publisher：Jossey-Bass
ISBN：0787971545 (alk. paper)
Publication Date：c2005.
其他作者：Markides, Constantinos. ; Geroski, Paul.
版次：1st ed.
語言：zh
出版地：San Francisco, CA :
Description

vii, 200 p. ;:24 cm.

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