Handbook of marketing decision models

Author:edited by Berend Wierenga.
Publisher:Springer Science+Business Media, LLC
ISBN:9780387782133 (electronic bk.) ; 9780387782126 (paper)
Publication Date:2008
其他作者:Wierenga, Berend.
語言:zh
出版地:Boston, MA :
Description

630 p. ::ill., digital ;:24 cm.