Destination branding : creating the unique destination proposition

Author：[edited by] Nigel Morgan, Annette Pritchard and Roger Pride.
Publisher：Elsevier Butterworth-Heinemann
ISBN：9.7866110518e+12
Publication Date：2004
其他作者：Morgan, Nigel. ; Pritchard, Annette. ; Pride, Roger.
版次：2nd ed.
語言：zh
出版地：Oxford :
Description

xx, 314 p. ::ill.

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