Ernest Dichter and motivation research : newperspectives on the making of post-war consumer culture

Author：edited by Stefan Schwarzkopf, Rainer Gries.
Publisher：Palgrave Macmillan
ISBN：9780230293946 ; 0230293948
Publication Date：2010
其他作者：Schwarzkopf, Stefan ; Gries, Rainer
語言：eng
出版地：New York :
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