Testimonial advertising in the American marketplace : emulation, identity, community

Author：edited by Marlis Schweitzerand Marina Moskowitz.
Publisher：Palgrave Macmillan
ISBN：9780230101715 ; 0230101712
Publication Date：2009
其他作者：Schweitzer, Marlis. ; Moskowitz, Marina
版次：1st ed.
語言：zh
出版地：New York :
Description

viii, 240 p. ::ill. ;:22 cm.

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