The INSEAD-Wharton alliance on globalizing : strategies for building successful global businesses

作者:Edited by Hubert Gatignon, John R. Kimberly, With Robert E. Gunther.
出版社:Cambridge University Press
ISBN:9780511522093 (ebook) ; 9780521835718 (hardback)
出版日期:2004
其他作者:Gatignon, Hubert. ; Gunther, Robert E. ; Kimberly, John R.
語言:eng
出版地:Cambridge :
內容簡介

1 online resource (474 p.)